LESSON PLAN
Lesson 1: Businesswoman vs. Business Lady
Discover the key differences between merely a successful woman and a true business lady: in approach to business, communication style, and reputation-building strategy.
Lesson 2: The Kinetic Image of a Business Lady
Learn to use body language—posture, gestures, gait—to nonverbally convey confidence, competence, and reliability. Your movements will reinforce your words, not contradict them.
Lesson 3: Online Calls
Master the rules for successful video conferencing: from choosing your background and lighting to microphone etiquette and contribution culture. You will appear professional even through a screen.
Lesson 4: Business Correspondence
Learn all the nuances of email etiquette: from letter structure and subject lines to appropriate salutations and signatures. Your emails will always be read and answered.
Lesson 5: Conveying Authority Through Style, Color, and Dress Code
Understand how to use clothing, color palettes, and accessories to shape perception, enhance your personal brand, and demonstrate status without saying a word.
Lesson 6: The Business Lady's Self-Presentation
Learn to present yourself and your projects concisely, vividly, and confidently in any situation—from an elevator pitch to a formal meeting. You will make an expert impression from the first second.
Lesson 7: Conflict Situations, Negotiations, and Business Communication
Master techniques for constructive conflict resolution, handling difficult negotiations, and structuring communication to preserve relationships while achieving your goals.
Lesson 8: Cross-Cultural Communication
Grasp the rules of international business interaction, including details and nuances when working with different cultural codes. Understand what is acceptable and what to avoid in multinational meetings and negotiations.
Lesson 9: Meeting Etiquette
Learn everything about conduct during business meetings: from seating arrangements and device usage to participating in discussions. You will feel confident in any situation.
Lesson 10: Meeting Protocol
Study the official rules for organizing and conducting events, including greetings, introductions, seating protocols, and hierarchy. You will be prepared for events at any level.
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